X conversations and client growth for Motosaic
Mike Calcara explains the role X plays in attracting clients to his automotive business, Motosaic.
Watch the interviewOver 2,500 followers
Approximately 70%
The challenge
Mike said he had tried paid ads, SEO investment, referrals, Instagram, and limited X activity without particular success. He described a service-awareness challenge, had stayed around 400 to 500 X followers for nearly two years, and said daily content creation was difficult to sustain.
Our approach
Mike described a regular daily X presence and message delivery, with FounderBrands helping manage the work and execute the plan. He said the support created room for him to develop his own one-off and passion-post content alongside the regular activity.
“To be clear, almost... I'd say 70% of my clients now are coming from X.”
Mike Calcara, Motosiac
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